A New Type of Travel Agent for the 21st Century

With the Internet providing a wealth of information on any subject, travelers have changed the way they plan for their vacations. Online travel agencies (OTA) like Expedia and Priceline are popular, yet travel agencies can still thrive if they offer an area of expertise.
“We’ve found that travelers were tired of the poor customer service from OTAs and were overwhelmed by the glut of travel content on the Web, so we created a new kind of travel agency," said Steve Jermanok, owner of ActiveTravels, a member-based travel agency based in Newton, Massachusetts.
Jermanok has visited more than 90 cou...

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